DATAMARKETING - MARKET RESEARCH

DATA MARKETING

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DATAMARKETING

Our Market Research Associates can help you with issues

which are fundamental in helping your business to stay

competitive. Any business concerns that you may have could

benefit from objective research.

Our Associates specialise in the application of a range of

techniques which help you to make sense of your marketplace.

Areas of work include strategy analysis, customer awareness,

NPD, brand image, customer feedback, consumer attitudes,

competitor analysis, advertising awareness and market tracking.

Questions such as:

1) How do external factors impacton your business.

e.g. the economy, changing demographics, the competition.

2) Understanding your customer base:

Who are they?

What do they want?

What else do they do/buy?

3) Know your competition:

Who are your competitors?

What is their strategy?

How does your business/brand image compare to the competition?

4) How aware is your customer of you, compared to your competitors?

5) Why do customers choose you? What will make them continue to do so?

6) How does this help your strategic planning, as well as day-to-day plans?

We offer a one-stop shop for all your market research needs.

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